![]() The following analysis aims at mapping attitudes, motivations, and decision criteria of Nairobi consumers. Sign up for our weekly e-newsletter and receive a free chapter from the hit book 'The Dating Manifesto' by Lisa Anderson. Webhaptic Intelligence leverages focus groups in Africa to gain information about Nairobi’s consumers’ feelings, opinions, and perceptions. Boundless is a Focus on the Family community for Christian young adults who want to pursue faith, relationships and adulthood with confidence and joy. Questions were based around my own experiences. Help shape the future of a wide range of products and services in Melbourne, Brisbane, Sydney & Perth -> you will typically be offered 100 150 to take part. ![]() Focus groups, consumer roundtables, and workshops are some of the most executed methodologies by Webhaptic Intelligence to collect these first-hand consumer insights.įocus groups are discussions comprised of 6 to 10 people that usually last two to three hours. Paid market research -> Get paid for participation in focus groups, taste tests, interviews and more. Some can be as short as a quick 10 minute taste test, to a full day mock jury to an hour in-home or two hour focus group they are all unique and range in pay from 40 500+. Although Europeans and Americans rely on a multitude of secondary data sources to obtain information in their domestic markets, understanding your local market requires you to get as close as possible to the actual consumer. Hundreds of companies want to pay you for your feedback about the products and services you use. One of the many challenges faced by international companies while conducting Focus groups in Nairobi is the lack of reliable and transparent data about their market. Having an indigenous firm on the ground to meet and relate with people in their indigenous languages and environment makes data collection easier Focus groups in Nairobi, Kenya can be quite complex for intentional organizations with no roots in the country. ![]()
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